NUDNOYAGENCY
RUENUZ
Yandex Direct

Advertising around demand and the customer journey

Build a campaign structure around the offer, prepare ads and agree how target actions will be measured.

Scope of work

01

Review the offer and landing page

Review the offer, audience, customer journey and data. Agree the objective and evaluation criteria.

02

Structure campaigns and prepare ads

Propose the solution, scope and plan. Agree the budget, roles and limitations.

03

Configure, check and launch after approval

Prepare materials and settings, check the customer journey. Launch after approval.

Stage deliverables

A campaign with agreed materials, budget and reporting plan.

Before launch

Before launch, check format access, category rules, labels and advertiser details. Enquiry costs and sales are not guaranteed.

We analyse the task, then agree scope, stages and an estimate. Advertising spend is separate from agency work. There is no general minimum budget.

From a need to a working solution

01

Understand

Review the offer, audience, customer journey and data. Agree the objective and evaluation criteria.

02

Design

Propose the solution, scope and plan. Agree the budget, roles and limitations.

03

Deliver

Prepare materials and settings, check the customer journey. Launch after approval.

04

Improve

Review the available data, explain the results and choose the next changes.

Before we start

Can we bring a combined project?

Yes. One enquiry can cover development, AI and marketing. First we define the need, then assign work to the relevant directions.

How are cost and timing agreed?

We analyse the task, then agree scope, stages and an estimate. Advertising spend is separate from agency work. There is no general minimum budget.

Which results are guaranteed?

We agree deliverables and acceptance criteria. Sales, lead volumes and advertising returns are not guaranteed in advance.

What happens after launch?

Reporting, further optimisation and support are agreed in the contract. New features and advertising spend are not included automatically.

Contact

Discuss your project

Message Vadim, the NUDNOY AGENCY commercial manager. Tell him what you need to build, implement or promote so we can define the next step.

Vadim · commercial manager@Nudnoy_work
TELEGRAM

Vadim · commercial manager

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